Communications and Grassroots Advocacy

Communications and Grassroots Advocacy 2018-01-24T20:44:24+00:00

Overview

Lockridge Grindal Nauen P.L.L.P’s communications and grassroots advocacy team is a well-respected group of professionals with a broad range of experience focused on public affairs. We represent businesses, associations, and non-profits helping them influence and engage decision-makers on their priorities through strategic communications and motivating allies to take action through grassroots advocacy.

The LGN communications and grassroots advocacy team is focused exclusively on public affairs. Our professionals have many years of experience running public relations and grassroots and grasstop advocacy campaigns on a variety of issues in Minnesota and throughout the Midwest.

The Lockridge Grindal Nauen communications and grassroots advocacy team manages public relations campaigns and grassroots issue advocacy efforts at every level of Minnesota politics.

We offer the following services:

  • Communications
    • Collateral materials
    • E-newsletters
    • Strategic messaging
    • Website development
    • Testimonials
  • Media Engagement
    • Editorial board meetings
    • Letters to the editor
    • Media packets
    • Media tours
    • Online advertisements
    • Opinion pieces
    • Press conferences
    • Press releases
    • Radio advertisements
    • Reporter briefings
    • Social media campaigns
  • Grassroots Advocacy
    • Association management
    • Coalition development and management
    • Days at the Capitol
    • Event planning and management
    • Grass-tops outreach and engagement
    • Rallies and petition drives
    • Legislative “in-district” tours and events
    • Outreach at events
    • Letters and communications to decision-makers

The LGN communications and grassroots advocacy team is focused exclusively on public affairs. Our professionals have many years of experience running public relations and grassroots and grasstop advocacy campaigns on a variety of issues in Minnesota and throughout the Midwest.

The LGN team executes and produces measurable results. In addition to strategic consulting, we provide a specific return on investment – and fixed deliverables. This greatly distinguishes our public affairs, communications, and grassroots advocacy efforts. With LGN, clients know the deliverables and the work being done.

The LGN communications and grassroots advocacy professionals work collaboratively with the broader state government relations team and have a track record of success. Our large team has relationships in every corner of the state with a wide variety of constituencies that we use on our clients’ behalf.

Minnesota Insurance and Financial Services Council (MIFSC)

Working with LGN’s communications and grassroots advocacy team has been a tremendous asset for MIFSC. Their team organizes a yearly top-notch, extensive, and large scale grassroots lobbying event at the Capitol will over 300 of our insurance and financial services members, with hundreds of meetings with legislators, trainings and educational activities, and coordinated materials and logistics that help MIFSC and our issues resonate with legislators.

Robyn Rowen, executive director

Minnesota Chauffeured Transportation Association

Our association was new to politics, and we choose Lockridge Grindal Nauen because they were the whole package: a premier state government relations team who could also professionally manage our association and assist in our media needs. Their experienced team helped us write and pass our bill at the legislature and we continue to rely on the LGN team for various situations at the local and state level.

Gina Brennan, president

TTX Co.

TTX has been a long-term client of LGN for state and federal government relations, and they also help us with grassroots advocacy and communication needs. We like this holistic approach to our public policy needs. Their team has deep skill sets in legislative, policy, and communication matters.

Courtney Sullivan, government relations

LGN’s communications and grassroots advocacy team is focused exclusively on communications and grassroots advocacy.

LGN’s team of professionals have years of experience running public relations and grassroots advocacy campaigns in Minnesota and the Midwest. We’re not traditional lobbyists that also “do grassroots.” Managing issue campaigns and coalitions through media relations and grassroots advocacy strategies is our specialty and that’s all we do. We’re proud of our past accomplishments and eager to help clients get the most for their budget.

LGN’s communications and grassroots team is experienced and effective.

Our team has spent years focused on building and engaging advocates in a variety of issue areas.

  • Created and leveraged the largest advocacy network in the state,
  • Established strong relationships with the Capitol press corps through daily interaction at the legislature
  • Created talking points on critical and sensitive issues from inside and outside the Capitol.
  • Crisscrossed the state meeting with newspaper editorial boards
  • Attracted hundreds of people to town halls and received thousands of signatures for our clients.
  • Placed over 50 letters to the editor–for just one client.
  • Developed and managed coalitions with hundreds of small business members.

We’ve managed multi-state media relations and grassroots engagement campaigns for Fortune 500 companies as well as small non-profits.

LGN executes and produces measurable results.

In addition to helping our clients with messaging and consulting, we provide a specific return on investment. Four letters to the editor, two editorial board meetings, two personal intercepts, and ten partners recruited is our promise to deliver. This greatly distinguishes our communications and grassroots advocacy department from other consulting firms. With LGN, clients know what deliverables and work is being done.

LGN works as part of a collaborative team with a successful track record.

Our state and federal government relations team, along with our communications and grassroots advocacy professionals, work in a coordinated effort, unique among Midwest-based legal, lobbying, and government affairs firms. Our efforts are not duplicated, and we work to minimize redundancies so clients receive the most value for their budget. Our large team has relationships in every corner of the state with a wide variety of constituencies that we use on our clients’ behalf.